Who qualifies for Individual Membership?

Individual membership of AMEC is open to individuals practising in the marketing communication industries, such as PR, advertising or direct marketing, media evaluation and/or market/communication research.

There are four levels of membership:

Student

Student membership is available to anyone studying at university. Students pay a subsidised annual fee and are entitle to upgrade membership to associate membership on completion of an AMEC-approved qualification plus one year’s experience in media evaluation or market research; or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning or research.

Associate

Associate members need either an AMEC-approved qualification* plus one year’s experience or at least three years’ full-time experience in the media evaluation, market research industry or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning and research.

Applications based on experience alone will require a sponsor who must be a current Member or Fellow.

Associate membership entitles the designatory letters AAMEC.

*The AMEC-approved qualification will be based on completion of AMEC College modules (it is highly likely that employees with at least one year’s experience of working for an AMEC Full Member will not have to complete the introductory module.)

Member

Members need to have one of the following:

At least six years’ experience in media evaluation, market research or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning or research.

At least four years’ experience in media evaluation, market research or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning or research with an endorsement from an Individual Member or Fellow.

An AMEC-approved qualification* plus three years’ experience in the media evaluation, market research industry or as a consultant/specialist with relevant experience of measurement, evaluation, planning or research.

Applications based on experience alone will require a sponsor who must be a current Member or Fellow.

Membership entitles the designatory letters MAMEC.

*The AMEC-approved qualification will be based on completion of AMEC College modules (it is highly likely that employees with at least one year’s experience of working for an AMEC Full Member will not have to complete the introductory module.)

Fellow

Applications for Fellowship will be considered on the basis of:

Nomination by at least two members of AMEC and at least eight years’ experience in media evaluation, market research or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning or research.

At least 12 years’ experience in media evaluation, market research or as a communication consultant/specialist with relevant experience of measurement, evaluation, planning or research.

Membership entitles the designatory letters FAMEC.