Archive for Lisbon Summit Measurement Agenda 2020 Debate

Measurement Agenda 2020 debate – The Industry View

Oct 11, 2011

Speakers from AMEC, ICCO, PRSA. IPR and Council of PR Firms: What the industry thinks – and wants!

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Measurement Agenda 2020 debate: Speakers Q&A and Summit Vote

Oct 11, 2011

Industry leaders give a geographic perspective. Client speakers talk about making hard choices and being accountable.

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Measurement Agenda 2020 debate – The Client View

Oct 11, 2011

Top global clients Andre Manning, VP, Global Head External Communications and Acting Head Global Marketing  & Communications, Royal Philips Electronics and Meenu Handa, Director Corporate Communications, Microsoft, India, spell out the client need.

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The Moderator asks questions of industry speakers

Oct 11, 2011

Senior clients from Royal Philips Electronics and Microsoft, India, give candid client insights.

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What the clients say – Microsoft and Philips

Oct 11, 2011

Based on experience, based on expectation – clients spell out their requirements.

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The clients view – Council of Europe and the Advisor to the President of Portugal

Oct 11, 2011

Jeremy Moakes, Head of Media Relations Division, Council of Europe and Jorge Portugal, Advisor on Innovation for the President of the Portuguese Republic talk about their measurement learnings.

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The clients view – Oxfam and BBVA

Oct 11, 2011

Claire Hutchings, Global Advisor – Monitoring, Evaluation & Learning (Campaigns & Advocacy) Programme Performance & Accountability Team, Oxfam and Alberte González Patiño, Managing Director, Branding & Reputation, BBVA. What they think. What they learned from Lisbon.

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