We have added to the AMEC Knowledge Share website video content with 11 video clips from the “Big Ask” social media measurement conference held in London in November. Our thanks to our event sponsor, Gorkana Group for making this possible. See them here.

Expanding AMEC’s membership, continuing emphasis on knowledge share and online learning and the updating of the current Professional Code of Practice were amongst the main commitments made by the AMEC Board as part of its Three Year Strategy review. The Board will also be developing a new unified Mission Statement to better describe and differentiate AMEC’s role. [...]

AMEC launched its social media measurement consultation exercise with European members, clients and PR professionals in November at a packed “Big Ask” conference in London. Speakers were outspoken in their views that the AMEC and the Social Media Coalition initiative to develop global social media measurement standards was overdue.

AMEC Director David Rockland Partner/CEO Ketchum Pleon Change and Global Research and Chair of AMEC North American Chapter hosted a webinar on behalf of the Ketchum Global Research Network on “The Future of Measurement,” which is available on playback by clicking here.

Become an Asia Pacific Summit Sponsor. Opportunities at this key event in one of the world’s dynamic marketplaces now available. We’re looking for great speakers too.

We’re starting early to identify the best speakers for the 4th European Summit on Measurement in Dublin. Download this Call for Speakers document.

The Public Relations Institute of Australia (PRIA) has announced it will support AMEC’s 1st Asia Pacific Summit on Measurement.

AMEC’s 1st Asia Pacific Summit has received the official support of the China International Public Relations Association (CIPRA), who will be the Official Summit Supporter [...]

AMEC launched its consultation exercise with European members, clients and PR professionals in November at a packed “Big Ask” conference in London. Speakers were outspoken in their views that the AMEC and Coalition initiative to develop global social media measurement standards was overdue [...]

We have extended the deadlines for the Awards to give company and agency teams more time to write their entries. The new EarlyBird deadline is Monday 5th December, 2011. The Final entry deadline is Monday 19th December 2011 [...]

Planning is now under way for the 4th European Summit which will be held in Dublin from 13-15 June, 2012 – and our search begins! [...]

Expanding AMEC’s membership, continuing emphasis on knowledge share and online learning and the updating of the current Professional Code of Practice were amongst the main commitments made by the AMEC Board as part of its Three Year Strategy review.

Six Full Members were elected through the Board Nomination process to the new expanded AMEC International Board.

The largest global study into people’s attitudes and behaviours online, has been published by TNS, part of the Kantar group. Called Digital Life, the study was based on conversations with over 72,000 people in 60 countries [...]

The Public Relations Society of America (PRSA) has introduced a new initiative to modernize the definition of public relations. Its new “Public Relations Defined” initiative will utilize a collaborative, industry-wide effort to develop a modern definition for the new era of public relations.

Richard Bagnall, Director of insights and analytics at Gorkana Group, and chair of the AMEC Social Media Measurement Group represented AMEC at a Social Media Measurement Conclave in New Hampshire, US. The goal of the meeting was to share programmes and progress that the various groups are making towards standards for measuring social media [...]

AMEC’s 1st Asia Pacific Summit has received the official support of the China International Public Relations Association (CIPRA), who will be the Official Summit Supporter [...]

The search is on for outstanding speakers and client work to be presented at the European Summit which will be held in Dublin from 13-15 June, 2012. Mike Daniels, Chairman of AMEC, said: “There is no doubt that in three years the European Summit has emerged as a flagship event for AMEC. We are very [...]

LONDON, October 12, 2011 – Tim Marklein, Practice Leader, Technology & Analytics, at WCG and Chair of the new three parties Coalition charged with developing global social media measurement standards [...]

An international panel of judges has been assembled to judge the AMEC 2012 Awards. [...]

AMEC and two other leading communications groups have formed a new coalition to define, develop and promote industry-leading standards for social media measurement. [...]

Richard Bagnall, MD of Metrica (Gorkana Group) is the inaugural Chair of the new AMEC Social Media Measurement Group. Members of the Group include representatives from Europe, North America, Asia Pacific and the Middle East. Barry Leggetter, Executive Director of AMEC, said: “This is a key new Group for AMEC as we plan international coalition [...]

AMEC’s Knowledge Share platform launches in the first week of October. It is an exciting new development which demonstrates the raw power of knowledge as content. Barry Leggetter, AMEC’s Executive Director, said the original Knowledge Share concept had been proposed by Sergi Guillot, Director General of Acceso, an AMEC Board Director. Leggetter said: “We have [...]

Welcome industry support for AMEC’s determination to work collaboratively on new industry standards has come from the Institute for Public Relations. AMEC Executive Director Barry Leggetter, spoke out in his Thoughtful Thud blog that industry collaboration was key to success. IPR President & CEO, Frank Ovaitt, commented: “Kudos to Barry Leggetter and AMEC for launching [...]